Business/Marketing

Building Signage Can Help Recognize Your Business

Sarasota, Florida is home to one of the most recognized and prolific sign makers in the industry today, Channel Letters & Dimensional Letters. These professional signs utilize cutting edge technology, the latest in printing technology, and are known for their state-of-the-art construction and materials. The Channel Letter company designs and constructs all types of signage in Sarasota, including building signs, monument signs, historic signs, private property signs, special marking for collector cars, street signs, and many other signage needs. They have also established themselves as a leader in the industry by providing outstanding customer service, fast turn-around, and a wide variety of signage products.

When constructing any type of signage, it is important to take time to select the correct sign panels that best fit the message you are trying to convey. Building Signage in Sarasota Florida consists of many different sign panels including: monument signs, business signs, monument signs, and private property signs. Monument signs are usually placed on the building’s exterior walls, near entrances and at the end of driveways or on landscaping. Business signs are usually constructed on the first level of a building or at the end of a floor.

Another type of signage is business signs used to promote businesses. These signs feature a text and design, and either have a store front or a multi-level location. In Sarasota, these businesses include restaurants, banks, and other retail stores. The signage that these businesses use is created by the same company that created Channel Letters & Dimensional Letters.

Another type of signage in Sarasota that creates an impact with its bold lettering and unique pole design is flagpole signs. Flagpole signs are most commonly used as an advertising tool on residential properties. They can also be constructed in association with other outdoor signage elements to create an overall effect. For instance, a set of outdoor pole signs could include the names and logos of local businesses, along with relevant information, such as opening hours, address, and phone number.

In Sarasota, there are many types of outdoor signs that impact the visual appeal of a property. These include: house numbers, which are used on the ground, for purposes of identification and as a way to locate a home or business; building numbers, which are mounted on or near building walls for additional convenience; and monument signs, which are designed to catch the eye and add visual interest to an otherwise nondescript area. One of the most important aspects of any building signage project in Sarasota is the implementation of the correct design. For example, if the design of a building signage project includes dimensional letters, the letters should be proportional to the size of the building, consistent in shape, and not cut-out. If a building is a bit smaller than the dimensions of the lettering that is being placed in, the letters will be cut-out and obscure the intended message. Another key element of building signage is the use of color.

Effective signage includes the use of both printed and pasted dimensional letters. Printed materials, such as building cabinet signs and lighted signs should be of appropriate size, printed in the correct font, and have a layout that is easy to read. Lighting the signs with directional light will also enhance their effectiveness.